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Campaigns for
road safety

For our client PE Putevi Srbije, we produced several live-action and animated spots that were broadcast on national and cable television as part of campaigns to improve road safety and raise awareness among all road users of responsible behaviour on the roads.

Putevi Srbije (Roads of Serbia)

Putevi Srbije: TV spots for road safety

For the public enterprise “Putevi Srbije”, we produced video spots as part of media campaigns aimed at raising awareness of road safety on state roads. From the creative concept and screenplay to filming and post-production, we created video spots that convey messages about responsible behaviour in traffic in a clear and memorable way.

We are proud of and grateful for the outstanding cooperation we had with our acting and sports stars (Dubravka Mijatović, Miloš Timotijević, Nikola Rakočević, water polo player Dejan Savić and many others), who contributed significantly to the greater recognition of the campaigns aimed at saving lives on the roads.

"We are not alone in the tunnel"

"Safely through the tunnel"

“A sign means life”

“Don't destroy traffic signs – a sign means life”

“Use winter equipment! Don't let winter drive you!”

“The winter service works for you! Drive patiently!”

“Don't drive in the emergency lane”

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